A last minute wedding florist, found on a Saturday
Saturdays in a flower shop are loud. Buckets being moved, the cold room door opening and closing, bouquets going out to people who forgot an anniversary until breakfast. It was on a Saturday in September that the phone rang and Lillian answered it.
On the line was Kevin Zhou, Weddings and Events Coordinator at VIP Hosting. He had a couple, a venue and a date. The venue was Cavalli Estate. The date was Thursday, 26 September. That was less than two weeks away.
Most wedding flowers we design are planned over months. There are meetings, mood boards, a season of emails. Kevin had, in his own words, “very little time towards the wedding.”
We have always believed that the first conversation decides more than people think. A planner who calls with under two weeks to go needs to hear two things quickly: that someone is listening, and that an answer will come soon.
Nobody at the studio knew then what Pinkie's flowers would look like. We only knew that a bride was getting married in under two weeks, and that she needed a florist.























Tara & Jason
Hanno & Madeli
Annelot & Rogier